Interboard Listings
Ontario real estate agents use interboard listings primarily to maximize property exposure and reach a wider pool of potential buyers and other agents. This practice is vital for maximizing the seller's potential profit and fulfilling the agent's fiduciary duty to their client.
Reasons for Interboarding
Maximize Exposure:
Ontario's real estate system is fragmented, with many different local real estate boards and no single, mandatory provincial Multiple Listing Service (MLS®) system that all boards belong to (the Toronto Regional Real Estate Board (TRREB), for instance, is separate from the Information Technology Systems Ontario (ITSO) coalition). Interboarding allows an agent who lists a property in one board's jurisdiction to also post it on another local board's system, greatly increasing visibility.
Access to More Agents
By posting on additional boards (such as the large Toronto board, which has over 60,000 agents), the listing is exposed to a much larger network of buyer agents who may not have seen it on the home board's system alone.
Broader Buyer Reach
Increased exposure to buyer agents translates into increased access to potential buyers, including those from different geographic areas who might be interested in a specific market (e.g., Toronto buyers interested in a Collingwood property).
Fulfilling Fiduciary Duty
Agents owe a fiduciary duty to their clients to act in their best interest. Maximizing exposure for a seller's property is a core part of this duty, ensuring the property has the best chance of selling for the highest possible price.
Lack of a Unified System
The current patchwork of different, non-integrated MLS® systems across Ontario makes interboarding a necessary workaround to achieve the market reach that a single, province-wide system would offer.
Competitive Advantage
Agents who proactively interboard listings gain a competitive edge by offering a superior service that reaches more potential buyers than agents who only use their home board.
In short, interboarding helps bridge the gap created by the lack of a universal MLS® system in the province, ensuring properties are visible to all relevant market participants and serving the client's best interests.
Initial Consultation
We start by understanding your specific needs and how our services can best support your business.
Onboarding
We set up your account and establish communication protocols to ensure seamless collaboration.
Transaction Management
Our team handles all the details, keeping you informed throughout the process.
Successful Closing
We ensure all paperwork is complete and compliant for a smooth closing experience.